Introducing our Yarn Loyalty Card

Suzie Blackman
Friday, 26 January 2018

Shopping online can often feel like it’s all about introductory offers, discount codes and flash sales – things that don’t sit very well for an artisan business like ours. As brands relentlessly case new customers, the loyal customers are forgotten, and that feels wrong to us.

We wanted to come up with a new way to show our appreciation to our customers – especially the loyal customers who come back time and time again – to thank you for choosing to shop small and supporting our little business. So, we’ve come up with something a little different and more fun… our Yarn Loyalty Card!

It's a Stitch Up Yarn Loyalty Card

The idea is simple – collect tokens when you buy hand-dyed yarn and fibre or dyeing kits. When you have a full card with 10 tokens, send it off and get a free skein of Favourite Sock!

It's a Stitch Up Yarn Loyalty Card

We quietly launched the cards on 4 January and we received our first completed card back this week!

You’ll receive a card with your first qualifying order (although you don’t actually need a card to collect tokens), and a token for every full-size, full-priced skein of our hand-dyed yarn you buy. Full details of which products are included, and T&Cs can be found in our Shopping Information section.

The author

Suzie Blackman

The dyer, designer, photographer, creative technologist and maker-of-things behind It's a Stitch Up. She lives in East London in a home filled with colour, fluff and house plants.

Add a comment

We want this to be a safe and welcoming space for everyone regardless of gender, heritage, (dis)ability, sexual orientation, body shape/size or other identity. By commenting here you agree to follow our Code of Conduct. Comments are moderated.

Required fields are marked *

Your email will be kept private

More posts...